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brand sessions

Branding vs. Brand Identity

The Creative Partnership Between Your Brand’sClient-Experience + Visual Identity You definitely know the term ‘branding’, and most likely have heard of ‘brand identity’ too… but what’s the difference?? In a world overflowing with businesses, consumers are overwhelmed with options which forces businesses to rethink the way they engage + communicate with potential and returning clients. …

brand sessions

What is Visual Content?

Visual content is all the image-based collateral a business needs to market themselves, such as pictures, diagrams, charts, infographics, videos, memes and slide decks. As technical as that sounds, and as important as it is to communicate through branded visuals… it’s also a ton of fun to create! Great looking visuals can make the most …

brand sessions

Branding, Visual Content + Storytelling… OH MY!

Create your own on-brand visual content that conveys your brand message & client experience! First of all… let’s discuss what a brand photoshoot is, and why you need one…like, yesterday!! You know that actors have headshots to sell and market themselves as a brand… brand photography sessions are the same thing, but way more creative, …

Sugar Plum Creative Columbus Ohio Brand Personal Brand Photography
brand sessions

Curated Visual Content for Your Business

You NEED Engaging VISUAL CONTENT for You + Your Brand

 Because You’re READY to REFRESH Your Online Presence!!


What is Curated Visual Content??

Well, it’s NOT generic images that anyone can find online. It’s NOT random photos that look pretty. They ARE images that are created just for YOU + YOUR BRAND that capture your story for you to share with your audience.

Curated visual content are a set of images or graphics intentionally created to reflect your values, what it’s like to work with you, and how you serve your clients + community.

All sprinkled with your personality!

What people see online is what they should get in person, so authenticity (while thrown around like the latest ‘buzz word’ trend) is super important!

Authenticity sounds much bigger than it is!

It’s just YOU showing up as YOURSELF! It means understanding that the word ‘professional’ is subjective to each industry. I mean, I’m a photographer – would you expect me to show up to your session in a pantsuit? Or a lawyer to show up in court in leggings and a tunic? No matter how cute the shoes are, you wouldn’t (COULDN’T) take a lawyer seriously unless they looked the part!

Sooo….. What does your industry look like?? How do you bring your personality to the table? Are you showing your clients what it’s like to work with you? How do you make their lives better? What are your brand’s values?

Entrepreneurs, Business Owners + Online Influencers

PERSONAL BRAND PHOTOGRAPHY provides customized visual content to connect your brand story with your audience while embracing your message + purpose.

Businesses (small or large)

BRAND PHOTOGRAPHY curates your brand’s story through stylized sessions, reinforcing the value of your product or service.


We’ll map out a custom photoshoot that perfectly reflects your brand + story. We’ll create engaging visual content that will attract consumers over viewers. The only goal of Sugar Plum Creative is for YOU to SUCCEED!

Hey – it’s Erin! The artist behind SPC!

Sound like your jam? Do you want to know MORE?

Sugar Plum Creative Columbus Ohio Lifestyle Portrait Business Personal Brand Photography Films Videos

Schedule a Discovery Call so we can talk about your needs, your vision, and how I can help you bring it all to life! Click below to start a new adventure with me!

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Sugar Plum Creative Columbus Ohio Lifestyle Portrait Business Personal Brand Photography Films Videos
brand sessions

What’s a Brand??

Well, it’s more than a logo and font choice! A brand is who you are and how you show that to the world – through engaging imagery on your website, social media and marketing materials… and interacting with YOU! It’s also how you treat people and what they say about you when you’re not in the room. …