Every brand has a story to tell, and I want to help you capture + highlight yours. It’s so important to create a visual narrative of your brand, your client’s experience, your team, your passion… and your why! Share where you came from, how you got here, and who you are through your journey. Create …
5 Essential Tips in Creating an Amazing Brand Photoshoot | Sugar Plum Creative | Columbus, Ohio Brand Photographer
Brand adjectives are the words you choose to describe your brand’s personality, visual identity, and…
But first – we gotta jive, baby! Some people think professional photographers will photograph what ever the client wants because they will get paid, but that’s not true! I love to connect with new clients before officially booking a session because personality-melding has soooo much to do with creating an amazing photoshoot so you feel …
Get sugar Plum’d! Sign up for the latest updates & session prep tips right to your inbox! First name Last name Email address Join the list Thank you for subscribing! Let’s create a year’s worth of engaging + intentional Visual Content! For businesses + entrepreneurs who post frequently and love to harness the power of …
Visual content is all the image-based collateral a business needs to market themselves, such as pictures, diagrams, charts, infographics, videos, memes and slide decks. As technical as that sounds, and as important as it is to communicate through branded visuals… it’s also a ton of fun to create! Great looking visuals can make the most …
Visual storytelling is the oldest form of human non-verbal communication. Think about all we’ve learned about our human history through images found in caves & on rock formations. Thousands of years later…
Create your own on-brand visual content that conveys your brand message & client experience! First of all… let’s discuss what a brand photoshoot is, and why you need one…like, yesterday!! You know that actors have headshots to sell and market themselves as a brand… brand photography sessions are the same thing, but way more creative, …
6 Prep Tips for Brand Photography Sessions There’s a lot that goes into planning a brand session – whether is for your personal brand or your business. With each brand session, you first have to evaluate where you brand is currently and if it’s aligned with where you want to take it. You do want …
Are you familiar with the 80/20 rule?? Probably, but translated to social media marketing… 80% of your content should be educational / entertaining / fostering authentic connections 20% of your content should be promotional / asking for the sale No one likes being sold to or pitched all the time! You have to woo your …
