Choosing What to Wear for Photos can be Super Stressful! It’s enough to make anyone cray-cray, but finding that DROOL-WORTHY outfit (or coordinated cuteness for the family) is easier with a little bit of guidance. Don’t match. Coordinate. Start with a palette of 3-4 coordinating colors + decide what style you’re going for to pull together …
5 Essential Tips in Creating an Amazing Brand Photoshoot | Sugar Plum Creative | Columbus, Ohio Brand Photographer
Well, it’s NOT generic images that anyone can find online. It’s NOT random photos that look pretty. They ARE images that are created just for YOU + YOUR BRAND that capture your story for you to share with your audience.
Curated visual content are a set of images or graphics intentionally created to reflect your values, what it’s like to work with you, and how you serve your clients + community.
What people see online is what they should get in person, so authenticity (while thrown around like the latest ‘buzz word’ trend) is super important!
It’s just YOU showing up as YOURSELF + understanding that the word ‘professional‘ is subjective to each industry + niche.
I’m a photographer – would you expect me to show up to your session in a suit + heels? Or a lawyer to show up in court in leggings + sneakers? Your industry niche, personal vibe + brand personality all play a factor into your professional aesthetic – and it’s freakin awesome!!
:: THINGS TO PONDER ::
What does your industry look like? How do you bring your personality to the table? What’s your brand vibe / personality? Are you showing your clients what it’s like to work with you? How do you make their lives better? What are your brand’s values?
PERSONAL BRAND PHOTOGRAPHY provides customized visual content to connect your brand story with your audience while embracing your message + purpose.
BRAND PHOTOGRAPHY curates your brand’s story through stylized sessions, reinforcing the value of your product or service.
We’ll map out a custom photoshoot that perfectly reflects your brand + story. We’ll create engaging visual content that will attract consumers over viewers. The only goal of Sugar Plum Creative is for YOU to SUCCEED!
There’s so much stress + anxiety around photography sessions, wanting everything to be perfect, not forgetting anything…. Take a bit of the load off by scheduling professional services for your session! → Book the hair appointment → Get your makeup + nails done → Treat yo’self to a spa treatment → Fashion tips from a …
business branding If your business is selling something that isn’t necessarily tied to you, you need business branding. Typically these small businesses have a name that isn’t the same name as the owner. You are a restaurant, a bakery or a brewery. You are a local shop or artisan selling your craft. You run an …
Let’s Be Real… When was the last time you had a professional photoshoot or content shoot for your business?? Are your images current? Are they still on-brand? (because as we grow as an entrepreneur and our business, things can change….) Visual content is more important than ever right now. If you are an entrepreneur, public …
Let’s Create Magical Content! Some people think professional photographers will photograph what ever the client wants because they will get paid, but that’s not how Sugar Plum Creative rolls! I love to connect with new clients before officially booking a session because personality-melding has soooo much to do with creating an amazing photoshoot so you …
Simply put… Sugar Plum Creative merges art, storytelling, and your brand personality to create custom photography + social video content that speaks volumes. Breathe life into your visual content + brand narrative to connect and engage with your audience. Have an abstract idea or concept you’re not sure how to represent? That’s my jam!! We’ll …
Sometimes people can create absolutely amazing work, but might not be a joy to work with, or you might just have a fundamental personality difference. It’s almost like dating… Before we do anything, I want to get to know you, what you like to do, and what vibe you want to create to make sure I’m the right person for the job! I do my best work when I’m excited + inspired…
It’s more than just taking your photo, editing + ordering prints… My passion is capturing real smiles, creating real moments… Not just pose you + ‘click‘. How do I create authentic, genuine interactions and smiles? First of all, it is my #1 job to make you feel comfortable so you can relax. Then, I will …
